Meet Matthew Reichardt of Bumbleride in Little Italy – SD Voyager

Today we’d like to introduce you to Matthew Reichardt.

Matthew, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
In 2004, my wife, Emily, and I after the birth of our first child, Ella, started Bumbleride out of our home in Point Loma, San Diego. Living active lifestyles with our kids we were looking to create baby products that not only met our design and quality criteria but also a brand and culture that connected with modern parents.

Early on we realized that in addition to quality products that had a clean design aesthetic we wanted to reduce our impact on the environment. Manufacturing can be a dirty business and we realized that we needed to do our part.

We first focussed on eliminating any chemicals or materials that could be harmful. In 2011 we introduced recycled polyester using post-consumer plastic water bottles into our fabrics and in 2016 we moved to 100% rPET. Since 2011 we have kept over 1/2 million water bottles out of landfills from this process.

Beyond developing the best products that we can we are focussed on our culture and our customer. At Bumbleride we try to do good and have fun doing it. Our team consists of individuals with an entrepreneurial spirit with a focus not just on what’s happening in their department but on creating a brand built on our shared vision.

Our customer care team doesn’t have scripts we build relationships with our customers so that we can make continuous improvement to our products.

Ultimately we are aware that we make products for families most precious cargo. Being parents of 3 children of our own we want to help get families out and doing what they love while doing our best to preserve the planet we all share. That’s the Bumbleride promise. The ride of your life.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
We have definitely had our challenges along the way. Probably the biggest struggle we face is how to grow and build our brand while at the same time staying small and focussed on the small batch manufacturers we work with, the materials we use and maintain our high-quality standards.

Alright – so let’s talk business. Tell us about Bumbleride – what should we know?
We manufacture strollers and stroller accessories. Our products are focussed on active parents that appreciate quality, clean design and are environmentally conscious. I am most proud of my team, our Bumbleride family, without them we would not have the brand and culture that we have today. What sets us apart is our eco-conscious company culture…

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2010 Bumbleride Winter Photo Contest Winner Highlight


Congratulations to Aly Tyefisher Hodgson on winning the 2010 Bumbleride Winter Photo Contest! Here is her Bumbleride experience:

“The Bumbleride Indie was recommended to me when I was 6 months pregnant by my little sister. She doesn’t have children so had no real reason to recommend the Bumbleride except it was the best looking stroller she had seen. We did some research and everywhere we looked Amazon, Baby Gizmo, Toy’s R Us all agreed the Bumbleride Indie was the stroller to have. I am a huge believer there is no single stroller for everyone, you have to find the one that works for you and your family. And the Indie is the one for us. Every aspect of the Bumbleride has met or exceeded our expectations. I love that the stroller is so versatile. One of the features that make it so versatile is the inflatable wheels. I am so grateful for the inflatable wheels and that the front wheel can be locked into place which allows the stroller to be just as wonderful in strollercize classes as the shopping at the mall. The Indie can handle fresh fallen snow in Alberta, Canada as well as the beaches of the Pacific Ocean. It travels great by plane, as well as 2 week long road trips. I know it can handle all these things because we have done it. Wherever we have been in the last 2 years it has come with us.

Not only has the stroller itself surpassed my expectations but so has the customer service. Anytime I have had a question I can just ask on their facebook fan page and get a quick response. I have emailed customer service with a question regarding the front wheel and they responded right away and help me solve the problem (which was a user error, not a malfunction).

Another feature I love about the Bumbleride are the accessories, the foot muff (very important in Alberta, Canada) and the Snack Pack are two of our favorite. I was uncertain about the snack pack but it just makes the stroller. In our winter photo you can see it but my son brought along 9 little bath animals to keep him company on his walk. It is the perfect size for a drink, snacks or bath toys J And easy to clean.

As a mom I know how hard it is to know your making the right choice especially on something as important as a stroller. When friends ask I always recommend the Indie. Two years later my sister is pregnant and I told her she just has to get the Indie not only because it’s the best looking stroller you’ll ever see but it’s the most practical one too!”